The Sonoma County Vintners and Sonoma Valley Vintners and Growers announced the debut of “Sonoma Wine Country Weekend,” a three-day wine, food and auction extravaganza to be held Labor Day weekend, Aug. 29-31, 2008.
This event combines the best of the Sonoma County Showcase of Wine & Food and the Sonoma Valley Harvest Wine Auction to offer the definitive Sonoma wine country experience and raise Sonoma County’s national profile as a premier wine and food destination.
Sonoma Wine Country Weekend highlights the incredible diversity and quality of the region, featuring the best of artisanal wine and food and unmatchable epicurean experiences. Taste of Sonoma County at MacMurray Ranch on Saturday, Aug. 30 and Sonoma Valley Harvest Wine Auction at Cline Cellars on Sunday, Aug. 31 are the highlights of Sonoma Wine Country Weekend, supplemented by always-popular winery lunches and dinners on Friday, Aug. 29 and dinners on Saturday, Aug. 30. More than 110 wineries and 60 chefs will offer their wines and food for sampling at Taste of Sonoma, which also includes wine seminars, chef demonstrations, vineyard experiences, and a top chef competition. The Sonoma Valley Harvest Wine Auction, renowned for its wild themes and winemaker skits, continues that tradition to raise funds for local charities, to which it has donated more than $7 million since its inception.
“Creating this event is the right thing to do for Sonoma County,” commented Honore Comfort, executive director of Sonoma County Vintners. “By joining forces with the Sonoma Valley Vintners and Growers, together we can offer an unbeatable consumer event and increase awareness of Sonoma County as one of the world’s premier wine regions. It’s greater exposure for Sonoma County and the members of our two organizations, and an even more unforgettable experience for attendees.”
Sonoma Valley Vintners and Growers Foundation executive director Grant Raeside added, “Our collaboration makes Sonoma Wine Country Weekend bigger than the two individual events combined, and it puts Sonoma County on a bigger stage. Additionally, we’re passionate about giving back to the community, and the higher profile resulting from our partnership means that we’ll be able to more positively impact our beneficiaries.”
Sonoma Wine Country Weekend is produced by the Sonoma County Vintners and the Sonoma Valley Vintners & Growers, and proceeds benefit local charities. Beneficiaries for the 2008 event are the Redwood Empire Food Bank, the Santa Rosa Junior College Foundation, and selected Sonoma Valley charities that benefit local children, farm workers and people in need. The 2008 Sonoma Wine Country Weekend is presented by Visa Signature, whose cardholders will receive exclusive benefits throughout the event. For more information about Sonoma Wine Country Weekend, visit www.sonomawinecountryweekend.com or call 800.939.7666.
About the Sonoma Valley Harvest Wine Auction
Since its inception 15 years ago, the Sonoma Valley Harvest Wine Auction Weekend has established itself as one of the nation’s top wine auctions, drawing visitors from all over the world to the three-day wine classic and fundraiser. In addition to showcasing Sonoma’s unparalleled wine quality and unrivaled hospitality, the Sonoma Valley Harvest Wine Auction has donated more than seven million dollars in vital funding to local charities serving children, vineyard and hospitality workers, their families and community healthcare. The Sonoma Valley Harvest Wine Auction is produced by the Sonoma Valley Vintners & Growers Foundation (SVVGF), a unique nonprofit organization. Hundreds of vintners and growers share a mission to promote Sonoma Valley wines and grapes, support cooperation and collaboration among vintners and growers, and develop community awareness of the industry. For more information on the SVVGF, visit www.sonomavalleywine.com.
About Sonoma County Vintners
Sonoma County Vintners (SCV), the leading voice of Sonoma County wine, is dedicated to increasing awareness and improving the quality image of its wines to consumers, media, and trade locally and globally. With more than 60,000 vineyard acres planted among the county’s 13 American Viticultural Areas (AVAs), Sonoma County is considered one of the world’s premier winegrowing regions, producing an unparalleled range of varietals and wine styles. SCV has promoted this diversity and quality since 1944, and currently represents more than 135 member wineries. For more information on the wines and wineries of Sonoma County, visit www.sonomawine.com.
