Vintage Wine Tours of Sonoma receives safety award
Lancer Insurance Company has awarded Vintage Wine Tours of Sonoma its prestigious Gold Safety Award. The award recognizes the safety excellence of Vintage Wine Tours of Sonoma for the 2007 policy year.
Lancer, a provider of liability and physical damage insurance coverage to passenger transportation companies, instituted its Gold Safety Award program more than 15 years ago to recognize companies that clearly demonstrate the highest commitment to the safety of their customers and employees, a commitment that is manifested in a superior claims record.
“We’re extremely pleased to recognize these exemplary companies,” said Lancer vice president and director of safety and loss prevention Bob Crescenzo. “We believe that it is very important that recipient companies’ management, drivers, mechanics and support staff be publicly acknowledged for performing their critical jobs at a level that not only meets, but often exceeds, industry standards.”
Business workshops offered
The Sonoma Valley Economic Development Partnership is offering the workshop, “Best Practices in E-mail Marketing,” aimed at entrepreneurs, small businesses, and nonprofits that want to utilize high-impact e-newsletters and related tools as part of their marketing and customer communications strategy.
The workshop, taught by veteran sales and marketing specialist Stu Carty, will address strategies for reaching more people, creating e-mail campaigns that get results, writing compelling subject lines and copy, and interpreting e-mail campaign results.
“Best Practices in E-mail Marketing” will be held on Thursday, Dec. 4 from 8 to 10 a.m. at the community meeting room at 177 First St. W. (next to the police department).
Additional workshops are planned for winter and early spring, including “New Year, New Start: Tips to Evaluate Your Business and Plan for a Profitable 2009” and “Captivate Your Customers: Grow Your Retail Business with Customer Focused Marketing,” along with workshops on business crime prevention and small business financial management.
Workshops are open to all Sonoma Valley businesses. Cost is $15 per workshop. Advance registration is required. To register, call the Chamber of Commerce at 707.996.1033.
For workshop details or more information about programs and services available to local business through the Economic Development Partnership, visit SonomaValley4Biz.com.
